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5 Can't Miss B2C E-commerce Sessions

Published on 15 November 2019 in salesforce ecommerce commerce-cloud 

There's less than a week until Dreamforce. Are you still unsure of what sessions to attend? If you are a B2C pro, we have you covered! 

 

Architecting B2C Commerce for Scale: 679 Million Shoppers & Beyond!

What is it? - Get technical with Gaurav, Shanmugam, and Neeraj. These architecture efforts will detail how to build a scalable B2C Commerce site.

Why is it a can't-miss? - Make sure your site is built to withstand the barrage of holiday shoppers your marketing team is sending your way this holiday season. 

Salesforce B2C Commerce Roadmap & What's Coming In 2020

What is it? -  Amy and Chris will share the features that Salesforce is adding to B2C Commerce Cloud in 2020!

Why is it a can't-miss? - Your business is built around Commerce Cloud. Knowing what's next for Commerce Cloud will help you prepare for the great things you are going to accomplish in the new year! 

How Lululemon Localized Checkout Internationally

What is it? - Justin Juschka, Director of Product Management & Global Commerce Platforms at Lululemon, will speak about making purchases as pain-free as possible for customers. 

Why is it a can't-miss? - Learn how to stop losing shoppers because of sub-par purchase experiences. You've built a great product and built a better brand around it. Now focus on simplifying your payment process. This will help you get off on the right foot with new customers and keep repeat customers coming back for more

Fireside Chat with Gayitri Budhraja, VP of Brand from e.l.f. Cosmetics

What is it? - Gayitri Budhraja will walk through her philosophy on branding and differentiation. 

Why is it a can't-miss? - If you are interested in improving your B2C marketing skillset, listening to leaders in the cosmetics industry is a great place to start! 

How Fresh Creates Connected Commerce Experiences with Page Designer & Content

What is it? - Charlotte and Katie from Fresh will teach you how they are using Page Designer to create customized customer shopping journeys. 

Why is it a can't-miss? Marketers realize that each shopping journey varies from the next. This session will detail how to create killer content that will enhance user experience. 

 

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