US based retailers will find it challenging to establish B2C reverse logistics (RMA/Warranty/Exchanges) in the European market. Europe had 50 countries, 25 official languages and 28 different currencies. There are also many more postal providers and consolidators providing more options compared to the US.
But making returns easy, and cost-effective will have a profound impact on the success in this market.
To help retailers setup for success, we’ve outlined a 8 step process to bui...Continue reading »