background

Zenkraft Blog

Run your Logistics and Post-Purchase Experience on the Salesforce Platform.

Introducing Multi-Carrier for B2B Commerce

Published on 11 November 2019 by in b2bcommerce multi-carrier 

We are excited to announce the launch of Multi-Carrier Shipping for B2B Commerce on the Salesforce AppExchange!

We have been helping our clients in the B2C space deliver seamless customer experiences since 2010.

And now we are poised to do the same for B2B customer experiences!

Multi-Carrier Shipping for B2B Commerce empowers brands to:

- Add real-time estimated delivery dates during the checkout process.

- Show real-time tracking in my orders and manage returns.

- Send real-time branded tracking notifications to the customer.

- Keep shipping costs low with our boxing algorithm and pick and pack solution.

- Automate logistics processes without sending any PII data to third-party platforms.

Why we Invested in B2B e-Commerce (and why you should too)

B2B e-Commerce is a trend that is here to stay. 

https://www.digitalcommerce360.com/product/b2b-ecommerce-market-report

The reason B2B e-commerce is here to stay is that B2B buyers have seen how buying in the B2C space works. 

They see it when they are buying tickets to a basketball game, ordering a new tie for work, or renting a movie.

And they don't want to have to switch between buying experiences when they enter the office. They want the purchase they are making for their company to be a matter of clicks on a website. Not a gauntlet of phone calls and emails with sales reps. 

Brands that position themselves to meet B2B buyers evolving expectations are positioning themselves for long term success in their industry! 

#1 B2B Commerce App 

The launch of our newest app coincided with the addition of a Salesforce Commerce Cloud product collection on the AppExchange. This move makes it even easier for brands in the Salesforce ecosystem to identify and implement native solutions that best fit their organization. 

Image from the Salesforce AppExchange Commerce Cloud Product Collection

As one of the first partner-built Commerce Cloud solutions on the AppExchange, we are excited to see a spotlight shown on the Commerce Cloud category. And our app specifically that was ranked the #1 app in the B2B Commerce category. 

We hope this move will not only inspire brands to commit to creating B2B customer experiences that rival the incredible experiences currently being delivered to B2C customers, but also inspire AppExchange partners to deliver more and more B2B commerce focused solutions. 

Buzz About the Launch

"Our customers sell directly to consumers and to other businesses, often requiring a suite of integrations,” said Mike Micucci, CEO, Salesforce Commerce Cloud. “With Zenkraft B2B Multi-Carrier Shipping, Returns and Tracking our customers will be able to quickly implement rating, tracking, and return technology for 60+ shipping carriers with Commerce Cloud to quickly go to market with an end-to-end commerce solution.”

“Zenkraft has been providing platform native solutions from the AppExchange since 2010. We’re excited about more Commerce Capabilities being added to the platform, ” says James Lumb, CEO of Zenkraft.

“Consumer demands are evolving rapidly and our partners are critical to delivering customer success,” said Woodson Martin, GM of AppExchange. “With more than 5,000 AppExchange listings that span across product categories and industries, our customers are able to power their digital transformations.”  

Interested in learning more about Multi-Carrier for B2B Commerce? Visit our product page or schedule a demo to learn more!  

 

Continue reading »

See you at the Dreamforce Customer Success Expo

Published on 11 November 2019 by in  

It's almost that time of year again! Dreamforce 2019 is rapidly approaching. Are you counting down the days until Dreamforce like we are? David might be the only person more excited for Dreamforce than the Zenkraft team 🤣 ( visit isitdreamforceyet.com)

Whether it's your first Dreamforce or your 12th, you need to attend the Customer Success Expo!

The Customer Success Expo is the best way to discover innovative products in the Salesforce ecosystem. 

We have highlighted Zenkraft (Booth 1915) and our partner booth locations on the map below. We hope you will drop by! 

Apttus - You can find them at booth 507. Apttus is the leading Quote-to-Cash software provider, driving the vital business processes between a buyer’s interest in a purchase and the realization of revenue.

Rootstock  - You can find them at booth 630. Rootstock Software is a proven provider of powerful Cloud ERP manufacturing, distribution and supply chain solutions that enable manufacturers and distributors to cut costs, improve processes, and increase revenue with minimal IT infrastructure investment.

Geopointe - You can find them at booth 713. Geopointe integrates Salesforce with Google Maps and other leading geo-technologies to help you visualize your Salesforce data geographically.

Conga - You can find them at booth 812. Conga’s flagship product, Conga Composer®, is the most popular document generation and reporting solution for Salesforce.

Neurored -  You can find them at booth 943. Neurored specializes in the development of applications for international transport and global supply chain management.

Accounting Seed - You can find them at booth 1311. Accounting Seed’s goal is to allow customers to build world-class business management solutions on the Force.com platform with a reliable and affordable accounting and order and inventory management package seamlessly integrated.

Financial Force - You can find them at booth 1507. FinancialForce is the leading Cloud ERP vendor with apps built entirely on the Salesforce App Cloud. 

Continue reading »

Dreamforce Commerce Demo Jam

Published on 30 October 2019 by in salesforce ecommerce 

Mark your calendars! You don't want to miss watching five of the best Salesforce Commerce apps compete for a prize!

What's Demo Jam?

A game show style event, hosted by Salesforce MVPs Rebe De La Paz and Roy Gilad, where five Salesforce partners will each do a 3 minute "no fluff" live demo of their product. 

No slides, power point, or video allowed! 

The winner will be decided by a live vote from those in the audience. 

When and Where?

Thursday 11/21 at 1:00 PM PT in the App Exchange Theater. 

Who?

The 5 participants are:

- Zenkraft - Shipping, Tracking and Returns in Salesforce

Justin Chacko, Customer Success Manager

- Adyen-  All-in-one payments platform that grows your business from day one.

Joe Caraballo, Strategic Partnerships

- Bloomreach - Headless experience cloud to build unique digital experiences and grow faster.

Tom Washek, Solutions Consultant

- CloudSense - Helping customer-centric companies across the globe reinvent the way they sell and deliver for their customers.

Mustafa Oyumi, VP Industry Solutions

- SessionM - Turns everyday customer data into exceptional customer experiences to increase incremental behavior

 

We hope you will join us for what will surely be a great event! 

Continue reading »

5 Can't Miss Dreamforce Sessions for Manufacturers

Published on 29 October 2019 by in salesforce 

Dreamforce will have 80+ sessions that focus on the manufacturing industry. Here are the 5 manufacturing sessions the Zenkraft team is most excited about! 

5 Hacks for Optimizing the Sales Process

What is it? - Daniel Incandela, CMO of Conga, details how his team creates strong relationships during the sales process. 

Why is it a can't-miss? - This is a great opportunity for sales professionals to sharpen their skills. Walk away with 5 tips for developing a relationship with prospects that is more than a transactional one. 

5 Steps B2B Marketers Should Take to Implement Successful Customer Journeys

What is it? - Cori Landwehr, Sr. Manager of Customer Experience at Watkins Wellness, will speak about how her company partners with dealers to grow their business. 

Why is it a can't-miss? - This session allows B2B marketers to compare their current marketing efforts with Watkins Wellness'. Leave this session knowing what areas of the customer journey your brand could improve. 

Improve Sales & Operations Planning w/ Rootstock Cloud ERP + Manufacturing Cloud

What is it? - David Stephans, CRO of Rootstock Software, details how pairing Manufacturing Cloud and Rootstock Cloud ERP can improve your company's manufacturing processes. 

Why is it a can't-miss? - The recent launch of Manufacturing Cloud is an exciting leap into a new vertical for Salesforce. Take this opportunity to learn how this pair of solutions can drive better business outcomes by integrating ERP and CRM.

 

Michelin Uses Data To Revolutionize Customer Engagement

What is it? - Candace Cluck, VP Consumer Experience & Engagement at Michelin, will speak about how Michelin has used lessons from the B2C space to sell to B2B customers!

Why is it a can't-miss? - This session is a can't-miss opportunity to learn from a brand that has been in business for over a century. You will walk away from this session with an in-depth look at how Michelin approaches the customer lifecycle. 

 

Maximize Case Deflection with Flows and Einstein Next Best Action (NBA)

What is it? - So a comedian and a magician walk into a Dreamforce Session (who are also Community Cloud experts). Eric, the comedian, and Laurent, the magician of the dynamic duo, will speak about building an incredible digital experience for your customers using Community Cloud.

Why is it a can't-miss? - This session is a great way to avoid stumbling blocks and mistakes other companies went through. Learn lessons about implementing Community Cloud without having to learn them the hard way. 

BONUS for Manufacturers- Unwind at Dreamforce

What is it? - A networking event with your manufacturing peers taking place on November 21st from 5:30 PM to 8:30 PM.

Why is it a can't-miss? - This is going to be a great event where you can exchange ideas with colleagues while enjoying a beer at this beautiful venue in San Fransisco's vibrant Union Square!

Continue reading »

5 Can't Miss Life Sciences Dreamforce Sessions

Published on 24 October 2019 by in salesforce 

Working in the life sciences industry is a different ball game. That's why the Zenkraft team took the time to compile this list of the 5 Can't-Miss Life Sciences Dreamforce Sessions. 

Future of Life Sciences: Mobilize Intelligent Sales

What is it? - Representatives from Philips (Beth Gates, Peter Sutton, and Renee DiNardo) will detail how they are getting the most out of their sales team. 

Why is it a can't miss? - You will leave this session prepared to transform the way your sales team operates. Philips will walk attendees through the Salesforce features that are helping their teams thrive. 

Validating Einstein Vision for use in the Healthcare and Life Science Industry

What is it? - Rosalind Beasley, CEO of ROQMetrics, will give a Salesforce Einstein Vision tutorial. 

Why is it a can't miss? - Mrs. Beasley is an expert in digital transformation in highly regulated industries. Attending this session lead by an Einstein Vision expert, who is familiar with FDA principles of software validation, will set your organization up for success with this Salesforce solution. 

Innovating for Healthcare and Life Sciences: A Practitioner’s Perspective

What is it? - SomaVenkata GopiNathreddy (Director of Enterprise Architecture, Johnson & Johnson) and Jennifer Turcotte (Pharma/Med Device Industry - Go To Market, Salesforce) will speak about innovating for the future of healthcare. 

Why is it a can't miss? - Hear about designing "fail-safe" innovation experiments. As we all know, individuals are averse to change. So showing your organization that you can design innovative initiatives (that have a manageable downside) will help you push change in your organization. 

Bayer: Connecting Sales and Marketing with Veeva and Salesforce Marketing Cloud

What is it? - Gerhard Arnhofer, Ted Castellon, and Paul Shawah will detail how they have paired Veeva Commercial Cloud with Salesforce Marketing Cloud to improve their sales processes. 

Why is it a can't miss? - This is a great opportunity to dive into Veeva's industry-specific solution.  In highly regulated industries like life sciences/healthcare, identifying industry-specific solutions can be a game-changer. 


How Avanos Medical Improved CX with Integrated Platform & Multi-Cloud Strategy

What is it? - Raj Basak and Steven Zalogoa from Avanos will speak about building an enterprise-wide integrated cloud platform with the help of PwC

Why is it a can't miss? - Transforming your global business operations is no small task. Transforming your business operations while maintaining a high level of customer experience is an even larger task. 

 

See you at Dreamforce! 

Continue reading »